Amouage Purpose 50
A symbol of strength and focus, the original Purpose Eau de Parfum harnessed the distinctive qualities of frankincense to create a sense of calm and confidence, grounding and awareness. Now, in this exceptional extrait, at an extraordinary concentration of 50%, Purpose 50 dives deep into the base of the fragrance, uniting frankincense, papyrus, and vetiver with a unique sandalwood and vanilla accord.
Purpose 50 awakens your profound connection to the earth—its ancient soul, its boundless patience, and its timeless wisdom.
The perfume belongs to The Exceptional Extraits collection, which demonstrates the powerful impact that concentration—pushed to its absolute limits—can have on the final result, enhanced through extended maturation. Selected Amouage fragrances are reimagined here in previously unseen concentrations, achieving a remarkable balance on the fine line between artisanal craftsmanship and artistic creation.
Top notes: bergamot, pink pepper, frankincense, pimento
Heart notes: rose, vetiver, sandalwood, papyrus
Base notes: saffron, leather, Akigalawood™ (a synthetic molecule derived from patchouli), vanilla

