Selahatin Snowfall Toothpaste

Quiet as the first snow, still as a people.

Shaped by the tyranny of its northern latitude, Snowfall pays homage to a people – Swedes – whose lives are lived half in darkness, half in light. A spirit tamed by six months of darkness but unleashed with the creative fruits born out of wintertime introspection.

‘Snowfall’s’ calm and subtle character brings a meditative ritual, soothing as watching white flakes swaying from a nighttime sky.

A fresh coat of snow tempers the soundscape. Silence as deafening as empty streets, cars and traffic lights in deep sleep.

Time for a moment of reflection.

Peppermint, Sweet Mint & Menthol